Marketing Automation & CRM Operations Manager

Job title: Marketing Automation & CRM Operations Manager Function: Marketing Team Salary: INR1000000-1300000 Location: India (remote) Overview This role is responsible for managing and optimising lead management, customer journeys, and performance reporting. The post holder will be responsible for the configuration, integration, and optimisation of Microsoft Dynamics 365 CRM and Click Dimensions, ensuring both systems meet business requirements and deliver measurable marketing impact Working closely with marketing, sales, and insights teams, the Marketing Automation Manager will design automated nurture journeys, improve CRM processes, and connect reporting across multiple data sources using Looker Studio and Power BI. The role also involves maintaining and configuring integrations between platforms such as Zapier, WhatsApp Business, and advertising channels, ensuring data accuracy and campaign visibility across online and offline sources. On occasion, the holder will be expected to be a business lead on joint projects with the Technology team, especially in terms of providing business requirements for system development. This position bridges marketing, data, and technology ensur…