Account Based Marketing Manager

Lone Wolf empowers real estate customers to succeed and grow. As we deepen relationships with our highest-value accounts, we're seeking a strategic Account Based Marketing function to turn account insight into targeted, revenue-driving campaigns—and we need a leader to own it. We're looking for a strategic, self-directed marketer who designs and executes targeted, data-driven campaigns for our highest-value accounts. You'll work in close alignment with sales teams, but you own the strategy. This means evaluating and prioritizing accounts with sales, determining what success looks like, and building the measurement framework to track it. You'll collaborate closely with Sales, Product Marketing, Sales Enablement, and Marketing Operations, while leading the strategic direction of account-based marketing initiatives. Responsibilities: Account-Based Marketing Strategy Partner with Sales to evaluate target accounts and develop account selection criteria. Define the strategic rationale for account prioritization and segmentation. Determine which accounts represent the greatest opportunity and why. Develop go-to-market strategies tailored to target account segments. Use account, market, a…