Marketing Specialist

This is a remote position. Inbound Marketing & GTM Operations Manager Incubyte is hiring a hands-on operations manager to run its inbound marketing and GTM execution. The website, SEO strategy, conference playbooks, and partner/referral systems are already built — this role owns execution, tracking, and follow-through, working closely with founders, sales, engineering, and external partners. Key Responsibilities Website: Maintain site post-handover; monitor performance, GA/GSC/GTM, forms, and conversions; track issues and fixes. SEO & Content: Execute the content calendar (blogs, case studies, landing pages, LinkedIn, newsletters); coordinate writers/designers/engineers from brief to publish; track organic traffic, keywords, and content performance. Conferences: Run existing conference playbooks (pre/during/post); coordinate event assets (decks, one-pagers, QR codes, meeting lists); track leads and outcomes. Partner & Referral: Maintain partner/referral trackers; coordinate collateral and communication between internal teams and external partners. Sales Enablement & Reporting: Maintain sales collateral (decks, case studies, one-pagers); ensure basic CRM/HubSpot hygiene and lead ro…